With two degrees in creative writing, Alice is a storyteller at heart, and loves nothing more than to hear, share, and shape the stories of people, projects, and brands. Alice began her career at an entertainment PR agency in London, UK, where she progressed to leading campaigns for some of the UK’s biggest talent, brands, events and podcasts. Her proudest project is the work she did with Barclays bank to grow the profile of women and girls’ football in the country. Alice relocated to Vancouver in early 2023, where she spent a year leading the communications, digital and social strategy of a TV production company. Now at MILK, Alice manages a range of lifestyle, restaurant and CPG accounts, crafting newsworthy campaigns and delivering engaging stories to audiences across Canada and beyond.