Vancouver International Wine Festival
As the AOR for the Vancouver International Wine Festival since 2010, Milk has consistently provided media and influencer relations support for one of North America’s largest wine shows, all while benefiting the Bard on the Beach Shakespeare Festival as the festival’s dedicated Charitable Partner focus.
A recent partnership with Delta Airlines gives Milk the opportunity to engage with international media, offering invitations to attend, experience and cover the Festival in partnership with Tourism Vancouver and Destinations BC.
Recent press visits have included coordination of visiting media itineraries, accommodation, and interviews with USA Today, Forbes, The Today Show, and Travel & Leisure.
Over 900 million earned media impressions
Milk’s efforts have resulted in sold out attendance at Festival events for the last 13 years, which in turn has led to the contribution of considerable sums to Bard on the Beach to maintain performances and community arts programming each summer. Over 13 years, Milk has earned the Vancouver International Wine Festival upwards of 900 million impressions in local, national and international publications.
